Hodelpa Celebrates 35 Years In Business And Unveils Its New Corporate Identity: Hodelpa Hospitality of in . Official Website.

Santo Domingo, Dominican Republic. – Hodelpa celebrated its 35th anniversary with a deeply moving commemorative event, during which it officially unveiled its new corporate identity: Hodelpa Hospitality, a strategic evolution that marks the beginning of a new era focused on innovation, the comprehensive guest experience, and a broader vision of modern hospitality.

The evening began with remarks by Mr. Edmundo Aja, founder of the hotel company and chairman of the Board of Directors, who shared reflections on the chain’s beginnings, its expansion, and the vision that has guided Hodelpa for more than three decades.

“The legacy continues; the vision evolves. But one thing remains unchanged: our values, our purpose, and the deeply human way in which we have built this company,” Mr. Aja shared during his remarks.

Next, Mr. Ángel Hernández, CEO of Hodelpa Hospitality, presented the new strategic vision driving this transformation, highlighting the strengthening of the portfolio and sustainable expansion.“Hodelpa Hospitality is the clearest expression of our evolution: an operation backed by more agile and efficient processes, a personalized service that sets us apart, and a forward-looking vision that drives us to grow steadily. We are moving forward to establish ourselves as the benchmark in the Dominican hospitality industry, operating to international standards and with an unwavering commitment to excellence,” emphasized Mr. Hernández.

The highlight of the event was the presentation of the brand’s new logo and refreshed visual identity by Ms. Jessica Aja, Executive Vice President. During her remarks, she explained the essence behind Hodelpa Hospitality and how this change represents a natural evolution that reflects the warmth, authenticity, and human-centered approach that characterize the local chain.

Ms. Aja commented that “the butterfly has always been our visual language: transformation, movement, and authenticity. Today we celebrate it with a renewed identity that highlights our commitment to memorable and warm experiences.”

The shift from Hodelpa Hotels to Hodelpa Hospitality symbolizes a broader and more contemporary vision, where each property becomes a setting for memorable experiences, integrating design, technology, well-being, and sustainability. This new identity responds to the evolution of the portfolio, the brand’s growth in recent years, and its commitment to a form of hospitality more deeply connected to people and communities.
La celebración reunió a socios, aliados estratégicos, ejecutivos del sector turístico, colaboradores y medios de comunicación, quienes fueron testigos del lanzamiento y del recorrido visual por los hitos más importantes de la cadena. El encuentro concluyó con un brindis y un espacio de networking acompañado de música en vivo, dando inicio a una nueva etapa para la empresa.

Hodelpa Hospitality reafirma su propósito de continuar evolucionando, fortaleciendo su oferta de valor y elevando los estándares de la industria, manteniendo su esencia dominicana y esa pasión por servir que tanto le identifica.